Thursday, July 31, 2008

Unwrapped


What happens when your coworker who's relatively new to the working world and PR comes to work and tells you that they want to get our Franz Bakery client on the Food Network's Unwrapped show?....You get really excited and treat them to a hot pink recorder at New Seasons (and that's Brittney with the cool blue recorder...she also got one because she totally rocks too!).

This is not just about Franz and this big time show. This is about scouting out opportunities for your clients all the time...no matter what you're reading, watching, surfing, etc...most PR newbie just do what other people tell them, but when you're smart and start to get experience under your belt you start coming up with the ideas and telling your account managers what is up. Too many account coordinators are lazy and just blow through there to do lists to they can cross shit off their list. And guess what!?!...They do crappy work.

I'm SO proud of everyone on R/West's PR team because they are better than that. They think big and go big which is why this little four person PR department does big things for our clients. Stay tuned on the Unwrapped success. There is a pair of fancy new designer jeans in it for Kendall if she lands this...I should probably say WHEN she lands this because she's already got a feature in Sunset Magazine in the works...and she can play the Jaws theme song on her new recorder already...watch out for this one!

Wednesday, July 30, 2008

BridgePort Brewery is at it again!

BridgePort Brewery has bottled and released its latest and greatest in the 22-ounce Big Brew series. This time it is an Imperial IPA...

Hop Czar!
It is a triple-hopped bottle-conditioned, Imperial-style IPA that carries a deep malt background with enthusiastic citrus and floral notes paired with high hop bitterness. This 22-ounce Big Brew is a blend of copious amounts of Nugget, Chinook, Cascade and Centennial hops.

To get a taste of BridgePort’s Hop Czar Ale take a trip to BridgePort's brewpub + bakery, the BridgePort Ale House or select bars and restaurants around Portland including Park Kitchen, Horse Brass, El Gaucho, Higgin’s, and Slowbar. With 2,350 cases produced, this limited edition brew will also be sold at retail grocery stores throughout Oregon and Washington while supplies last.

BridgePort’s Hop Czar Stats:
IBU’s: 100
ABV: 8%
Color: Deep Golden

Take a look at the pictures from bottling!












to read more about Hop Czar click on the blog sites below!
PortlandBeer.org
Oregonlive.com
Guest On Tap
Bottling Pics on flickr

So go enjoy a taste of Hop Czar and be sure to report back and let us know what you think!
Also BridgePort Brewery is now an official member of Twitter...Follow us (bridgeportbrew) to stay updated on the latest and greatest going on at the brewery!

Wednesday, July 23, 2008

It's late July already? WTF?



Wow.

So this is JulieAnna and I definitely get a big fat F for my summer blogging efforts. So what have I been up to (since I'm sure a hundred people are awaiting my updates with bated breathe)?

Well, I embarked on a multi-city, 2 week media tour with the Game Factory, publisher of family-friendly and casual video games. We met with media in New York, LA and San Diego to promote a bunch of cool new games that are launching this fall.

The first is called Zenses and we've been describing it as a "mini spa vacay for the brain," which seems to be working. It's probably the coolest thing I've ever pitched and I'm definitely addicted to the game. Heather is actually meeting with a mommy blogger in P-town right now to give her a demo. Fingers crossed she digs it too.

LA Times' blogger and tech writer Alex Pham got a kick out of it and blogged about it in July... check it out.

The other games are Build-A-Bear-Workshop: A Friend Fur All Seasons (they love their puns over there at BABW corporate!) This is a party game for the Wii and will hopefully be appearing in some parenting and family mags come this fall... holiday gift guides here we come!

Finally, the last game coming out is called Rubik's World and it will take players inside the iconic Rubik's Cube (an 80s geek fave). Rubik's will be available for the Nintendo Wii and DS (both games will be different).

To officially kick off the game's pending launch, we are searching for the next "King of Cubicles" - a professional slacker who will get paid to literally waste company time. Check it out at www.kingofcubicles.com. Some funny vids up there already but we need more applicants! Stay tuned for some radio interviews with R/West's very own John Basso (creative genius behind this campaign) next week...

So I guess that probably doesn't even scratch the surface of what I've been up to on behalf of R/West PR for the summer so far, but it's a start (and hopefully will keep Kendall satisfied for the week!) My tummy's growling so that must mean it's time to head home...

Peace out for now. J-LIT

Monday, July 14, 2008

.colons.

don't even be grossed out about that word...and if you are, we don't even feel bad at all cause learn about how kendall had spent an entire day living in colon world...

first of all she is not a doctor so this task wasn't even easy. she had to use fancy words like colonoscopy and malignant and polyps and sigmoidoscopy and barium and fecal and occult and other things. NASTY... but learn about how the entire article was published in last friday's portland business journal! that's right the entire thing!!

check it out. thank you chris hyun, gastroenterologist from the portland clinic!



anyway, we now know everything about colons and colon cancer...so if you need to learn about it...contact us. or the portland clinic.

Friday, July 11, 2008

toasty tootsies

So our favorite quote of the week goes something like this:
JulieAnna: “So Brittney, do you want to call Chris Brown, or do you want me to?”

After months of planning, preparing and overall just being excited, our time has finally come. Today, Jules will call Rhianna and tell her how to become fancy. Yes, that’s right, we are telling the stars how to achieve fancy, awesomeness!

Ok, we will share our secret if we must…drum roll please…

There it is boys and girls, the beautiful Sorel boots we can’t wait to get on Rhianna’s little tootsies.

Updating the stars on the newest and most fabulous is one of our most favorite pastimes…and if she says yes, you better believe we will do a happy dance!!! Someone get the HSM soundtrack ready…

.love.

this office is full of love for our favorite stuff

we love high school musical. we love rubix cubes. we love unicorns. we love hannah montana eight balls. we love omgs. we love candles. we love sour patch kids. we love bratz pony purses. we love so you think you can dance you tube videos.

but rating in the top love of all loves are our nintendos.


wiis are very fancy because you can do lots of things with them. you can party like a rockstar on guitar hero. you can become a skinny bitch with the wii fit. you can practice for so you think you can dance on the DDR. wii games even make great wedding presents cause learn about heathers new game called mario cart that has its very own steering wheel! basically wiis are awesome

magazines...magazines..and more magazines...

we read. it's what we do.

we read everything.

we read about gardens and flowers. we read about wine and beer. we read about colleges and health care. we read about food and restaurants. we read about nintendos and games. we read about acne and we read about boots with the fur. oh and yes celebrity gossip is also very important work so we read about that too...

all this reading means lots and lots of magazines...and most of the time completely unorganized piles of ridiculousness.



learn about today being the day that we are caught up on organization! all the magazine holders have been bought, labeled, filled and alphabetized!
this task deserved a shout out...

and if blogs had the ability for confetti, streamers, exploding fireworks, sirens and shots of duck farts that would all be happening right now.